West Africa Fashion Council – The WAFC
Location. : New York City (USA)
West Africa COUNCIL Purpeous
The work of the West Africa Fashion Council can be grouped across three distinct themes
- Reputation. All the initiatives
and outcomes delivered through these three themes contribute to the
overall West Africa Fashion Council brand.
These guidelines help to explain how the identities of those initiatives must be represented in branding terms, alongside the overarching brand identity for the West Africa Fashion Council as a whole.
The West Africa Fashion Council aims to showcase Designers, Models & Develop Positions as major players in the international fashion arena.
The WAFC has five strategic pillars; business, reputation, education, digital and investment, & has appointed pillar presidents to help drive each element forward.
The WAFC showcases the Best of AFRICAN Fashion Design & Models to an International Audience including Press & Buyers.
- Africa Fashion Week, its biannual showcase of womenswear occurs every February & September.
- West Africa Fashion Award .
Each season Africa show ROOMs takes emerging designers to Paris giving them the opportunity to promote themselves overseas.
The WAFC Objectives :
- Create stronger, more competitive businesses and new business leaders to support, accelerate and guide the journey from designer to global brands.
- To attract investment to West African businesses.
- To prepare West African business for investment.
- To mentor and support leading businesses through early stage investment to enhance opportunities for success.
WAFC FASHION AWARD
The WAFC also organises the Fashion Awards with major award event organisers , the West Africa Annual Celebration of Excellence within the industry & Fashion Weekends, a biannual shopping event open to the public.
Furthermore, the WAFC helps Designers & Models at various stages of their businesses through its support initiatives.
These include the Colleges Council, an initiative that offers MA scholarships facilitates links between the Fashion Industry & Fashion Graduates; WAFC Fashion Film; Rock Vault, its fine jewellery initiative;
Hedonism, a millinery initiative; Estethica, an ethical fashion initiative, & its Menswear & Womenswear talent identification, business support & showcasing schemes NEWGEN, NEWGEN MEN, Fashion Forward & the WAFC/GQ Designer Menswear Fund.
WAFC FASHION TRUST
The WAFC also runs & owns charities including the WAFC / Designer Model Fashion Fund, the WAFC Fashion Trust, the Fashion Arts Foundation & the WAFC Princess of Wales Charitable Trust.
The WAFC will publish the Model & Designer Fact-File, an online Handbook for Designers, & the first ever in-depth statistic-based reports on the fashion industry, most notably,
The Value of Fashion (2015, figures updated in 2015) & The Future of Fashion (2020).
THE FUTURE FASHION FUND
The applications for the second edition of the future fashion fund 2020 opened on 13th June. The future fashion fund is open to designers from Ghana. The future fashion fund is an extension of the Accra mall @accramallltd fashion weekend to support young Ghanaian graduate designers who aspire to become fashion retailers.
The winner of the future fashion fund 2020 will receive $3000 and many other benefits from Accra mall Ghana.
All applications must be submitted solely through the application link via @debonairafrik web portal;
The West Africa Fashion Council is an Industry Body promoting Excellence in Creativity, Business & Education to a Global Audience.
This document is intended to help our Partners & Stakeholders understand our structure & our brand identity.
As our industry goes from strength to strength, and our role in representing & showcasing it grows and develops, the work of the West Africa Fashion Council should be clearly & consistently reflected, from a brand identity perspective, in all communications.
A unified approach to branding, as well as Comprehensive Guidelines for Use & Application, will ensure that the Clarity & Effectiveness of West Africa Fashion Council communication is maximised.
THE THREE PILLARS WAFC Organization : BUSINESS – EDUCATION – REPUTATION
* KEY STAKEHOLDERS PRESIDENT : BUSINESS OBJECTIVES
Designer Fashion Fund
Designer Fact File
Business Support Network
Create stronger, more competitive businesses and new business leaders to support, accelerate and guide the journey from designer to global brands.
To attract investment to West African businesses.
To prepare West African business for investment.
To mentor and support leading businesses through early stage investment to enhance opportunities for success.
KEY STAKEHOLDERS PRESIDENT BUSINESS OBJECTIVES
- Joan Okorodudu
CHIEF OF STAFF
- Claudia Lumor
* KEY STAKEHOLDERS PRESIDENT : EDUCATION OBJECTIVE
- Colleges Council Education Foundation
The West Africa Fashion Council education pillar aims to attract the best talent into the industry by giving students a clear understanding of how to study and train for key roles.
To ensure the future growth and success of the West Africa Fashion industry, the WAFC aims to attract, develop and retain talent.
KEY STAKEHOLDERS PRESIDENTS FOR EDUCATION
* Kwesi Kyei Darko
CHIEF OF STAFF
* KEY STAKEHOLDERS PRESIDENT : REPUTATION OBJECTIVE
- Junda Morris-Kennedy
- Increase the international profile of West Africa Fashion and WAFC events.
- Ensure that content and event experiences go from strength to strength.
- Ensure our reputation within the industry is aligned to our mission.KEY STAKEHOLDERS PRESIDENT• JundaMorris
CHIEF OF STAFF
- Junda Morris-Kennedy
Facebook West Africa Fashion Council
DN-AFRICA is nominated as a Board Member with West Africa Fashion Council.
DN-AFRICA is providing an Expertise in Fashion & Promotions of Fashion in Africa & Contributing as a Board Member in the West Africa Fashion Council.
Official Media Partner